SEO
Search Engine Optimization:
Every website is unique and no one size fits all when it comes to website marketing and search engine optimization. How many markets are you trying to reach? How intense is your competition? How often is your site updated? These factors all affect the scope of your search engine optimization. We customize every SEO program to suit our individual clients’ needs. Still, many ask how much it costs to effectively position a site for visibility and increased traffic.
We base our fees on the time we spend working for you. For many of our clients increasing traffic to their sites has required a minimum of 90 hours’ work over four to six months, including online competitive analysis, content optimization, indexing, reciprocal links and 90 days monitoring, plus selected paid placements. This full SEO program positions websites to perform competitively and increase online market penetration.
Marketing your website should be included in your budget from day one of your initial site planning. Budget a realistic amount – equal to a significant percentage your development cost — to make sure your target audience finds it and earns a satisfactory return on your investment.